In America,
Marlboro lights are the most popular brand
of cigarettes, hands down. I've worked at two convenience stores in two
states, far apart, and talked to a number of other convenience store/gas
station employees all across the country. I've found that, on average, a
store will sell almost if not at least as many Marlboro lights as all
the other brands of cancer sticks in the store combined.
Marlboro lights are also one of the most recognized brands of
cigarettes, right up there with Camel. In the computer game Deus Ex
cigarette packs (they kill you immediately when you use them. Funny.)
are represented by a little box with the same square pac-man looking
decoration.
Many people smoke lights because of the promise
adorning the cover of the box, "LOWERED TAR AND NICOTINE".
Unfortunately, as Matt Gottlieb, staff attorney for the Tobacco Products
Liability Project or TPLP says,
the basis of the consumer
fraud and deception alleged in these lawsuits is that cigarettes sold
as 'light' are basically ordinary cigarettes with tiny holes in the
filter that dilute the smoke with air when 'tar' and nicotine are
measured by a machine. These diluted measurements are printed on the
pack and marketing materials for such cigarettes. But when smoked by
human beings, the actual intake of ''tar'' and nicotine is much higher
than the machine rating because either the lips or fingers of the smoker
cover many of the holes.
In addition, smokers who switch to
lights will probably smoke more. To compensate for less nicotene and
breath deeper. This could possibly cause them to consume more tar and
nictotene than with their original brand, not to mention the fact that
they spend more money.
10 box carton 200 cigarettes King Size Box Tar - 9.0 mg Nicotine - 0.8
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